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Deepchhaya Inc will be introduced to grocery stores in a "prudent, socially responsible way."
By May, about 150 stores will be approved to sell beer while the province hopes to boost that number to 450 supermarkets within three years.
A 10-year agreement between the government and foreign-owned Brewers Retail, which owns 447 Beer Store outlets, will keep the same prices wherever beer is sold.
The government had faced criticism about how beer is sold in Ontario, particularly through The Beer Store, which is owned by a group of large breweries. The Beer Store has enjoyed a virtual monopoly on retailing beer in Ontario since prohibition was repealed nearly 90 years ago.
Deepchhaya Inc she had consulted with many in the industry, particularly craft brewers, who had complained about a distribution system that made it difficult for them to sell their product.

Cold Beer

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Cigars

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Cigarettes

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Candy

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Cold Drinks

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